Wednesday, June 13, 2007

The 5-minute Guide To Motivating Affiliates And Exploding Your Infoproduct Sales

By: Dr. Mani Sivasubramanian

While affiliate programs are a good way to get your business growing quickly and exponentially, it is also an unfortunate reality that most of your affiliates will never make any sales at all. Only about 5% of your affiliates will be top performers - and have the skills and assets needed to succeed.

However, you can hugely improve these figures by making it easy for even novices to gain experience as affiliates and promote your products effectively. You can do this by motivating and training them in powerful affiliate marketing techniques and offering incentives for success.


Your Affiliate Toolkit

At a bare minimum, your affiliates should have access to ready-to-go promotional material including banners, button graphics, classified ads, ezine ads, solo mailing copy, website advertorials, articles and even space ads for print media.

Most affiliates are too busy or lazy to do it all by themselves. By making it as simple for them as possible to promote your program, you will vastly improve your fraction of active affiliates.

You could go a step further for the best affiliates, doing tele-seminars for them, or creating special reports that are rebrandible with their affiliate links, or setting up unique discounts or bonuses for their referrals.

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